Megève has placed its bet on sustainable development and for the French resort, ecological green teams up perfectly with snowy white.

This year's novelty is the opening of the Super Megève restaurant. The establishment first opened its doors in 1954, but was recently reconstructed on a plot of land just opposite the site of the original restaurant.

The new Super Megève, a prime example of eco-building, includes a rain water recuperation system for the restrooms, wood wool for the insulation, and a solar powered heating system for hot water in the restrooms. The resort is doing more than just surfing the green wave, but is working towards ISO 14001 certification for the Super Megève restaurant.

Megève's concern for the environment didn't develop yesterday; Megève Tourisme is indeed the first French tourism office to have obtained the ISO 14001 certification. The resort also runs a "Megève without your car" campaign, encouraging clients to trade their personal vehicule for car share schemes and public transport.

The free ski bus which makes the rounds of le Jaillet, la Cote 2000, le Mont d'Arbois, Rochebrune, and Cassioz every 20 minutes has become enormously popular with the resort's visitors, who also want to protect the natural beauty in which they ski.

Visitors wishing to sample local products such as reblochon, goat cheese, honey, and other mountain fare will find it at the village market. Here neighbouring organic farmers gather to sell their natural products to the delight of tourists and Megévans alike.

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