Enjoy the Snow in Vorarlberg's Deep Powder Heaven


Lech Zürs am Arlberg, June 2014


Anyone who thinks of deep powder snow or heli-skiing often connects them with the boundless enjoyment of skiing down the wide pistes of the North American ski resorts. But carvers and snowboarders don't need to make the long journey across the Atlantic to enjoy this unique winter sport experience...because things are just as good closer to home. With the absolute guarantee of snow and 200 kilometres of high Alpine deep powder snow runs, Lech Zürs am Arlberg is the Eldorado for everyone who looks for their skiing enjoyment and extra kicks away from the prepared pistes.


The fascination with skiing on deep powder snow in the Alps lies in getting up early, being the first on the mountain and then carving out the first tracks in virgin, glistening powder snow. Zürs, which lies at an altitude of 1,720 metres, offers the best opportunities for lovers of deep powder snow and is considered by fans to be a Mecca for freeriding. Accompanied by the best trained ski guides, you can explore the freeride areas near the psits and the secret deep powder snow runs. For example, the longest ski run, the 5.5 kilometres long "Madloch", gives you a special feeling of freedom in unique natural surroundings and will stay in every freerider's memory merely for its fantastic view over Lech, Zug and Kriegerhorn with its numerous deep snow possibilities.


The heavily snow-covered mountain ridge, the endless open spaces and the steep slopes falling sharply away are elements of Lech Zürs that inspired the well known American ski film maker Warren Miller to shoot some of the scenes in his film "Wintervention" against this unique backdrop. The film also features Lorraine Huber, the world-famous professional free-rider from Lech who has been an official partner of Lech Zürs am Arlberg since 2012. She is often to be found in her home resort of Lech, together with the international free-riding crowd.




The ultimate enjoyment of powder snow also requires risk-conscious and conscientious behaviour – first and foremost away from the prepared pistes. With the 3rd. SNOW & SAFETY CONFERENCE, taking place from 4 to 7 December 2014, Lech Zürs is emphasising its expertise as a pioneer of responsibility in winter sport. Attendees have the opportunity to learn all about the subject of "avalanche protection" in the many presentations, workshops and podium discussions involving top class speakers.



Lech Snowpark

Freestylers and snowboarders don't just value Lech Zürs am Arlberg for its superb, varied pistes and deep powder snow. The Snowpark Lech on the Schlegelkopf has 17 obstacles over 3.6 hectares divided into easy, medium and pro lines, which are prepared on a daily basis for perfect shredding fun. Beginners can get started on the easy line with its straightforward obstacles, advanced freestylers can shred on the medium line and pros can get that special adrenaline rush on the demanding pro line. The "Close to Heaven" freestyle competition is a particular highlight, which takes place again on 7 March 2015. That's where the best free-stylers meet and impress the spectators with skilful and daring jumps.



Lech Zürs am Arlberg is the only resort in Austria to offer heli-skiing packages for flights to two peaks with up to four people incl. ski guide. The "Mehlsack" peak is the ideal destination for experienced skiers. Particularly in spring, the icy firn snow on the "Schneetäli-Orgelscharte" offers the best conditions for skiers of medium ability.


Detailed information can be found at www.lech-zuers.at



Press contact:


Pia Herbst

Press / PR

Lech Zürs Tourismus GmbH

Tel.: +43 (0) 5583 2161 229

Email: pia.herbst@lech-zuers.at