Jasper in January converts the winter doldrums into two weeks of winter fun in Alberta. Marmot Basin jumps on board with discounted lift tickets.

The 25th annual Jasper in January festival runs Jan. 18 through Feb. 2, 2014. Events include street parties, food and wine celebrations, and a winter pentathlon. During the festival, several hotels offering lodging deals.

Marmot Basin reduces lift ticket rates during Jasper in January. The adult lift ticket sees the biggest drop from $82.50 to $62. Seniors, students, youth and adult lift tickets cost $62 instead of regular rates.