SOUTH LAKE TAHOE, Calif. October 3, 2013 – Focused on enriching the guests’ overall experience, Sierra-at-Tahoe Resort is excited to offer new additions for the 2013-14 season that will offer guests an enhanced on-mountain and overall experience.  A new 9,000 square foot structure and plaza will improve the base area experience, enhance the overall après atmosphere, and give guests a place to gather and celebrate winter in the mountains. The Burton Star Wars™ Experience continues to grow with the Burton Star Wars Echo Base, a learning experience for kids ages 7-12. The Powder Alliance offers Unlimited Season Passholders FREE skiing at eleven other resorts. Along with a new base area, learning experience, and passholder benefits, Sierra Resort will host a spring concert series.

NEW Base Area Plaza

Sierra-at-Tahoe has invested $4.5 million into a new facility located at the base of the mountain transforming the current skier services area into a mecca for gathering and services that improve the overall skier/boarder experience. The new plaza will include 9,000 square feet of indoor space with retail options, a demo center, and new restaurant. Outside, guests will be able to enjoy a large deck area with fire pits, live music, and lounge chairs where guests can watch the action on the mountain, or reminisce about the day’s events.

BurtonStar Wars Experience: Burton Star Wars Echo Base

Building off of the success of Yoda’s Riglet Park the Burton Star Wars Echo Base now offers a snowboarding program for kids ages 7-12. The new Burton Star Wars Echo Base gives kids 7-12 the opportunity to learn how to snowboard using terrain-based teaching, iconic Star Wars characters, and Burton Learn to Ride technology and techniques. Young snowboarders will get the chance to “defeat the dark side” and become Jedi Knights by conquering their fears of sliding on snow.  Kids will learn to snowboard in a one-of-a-kind environment unlike any other in the universe.  

Powder Alliance

Road trip! Sierra-at-Tahoe Resort has joined the Powder Alliance. The Powder Alliance is made up of the greatest powder stashes in the West. Sierra Resort Unlimited passholders now get FREE SKIING benefits at eleven other mountains including Crested Butte, Snowbasin, Stevens Pass, Timberline, Schweitzer, China Peak, Mountain High, Arizona Snowbowl, Mt. Hood Skibowl, Angel Fire Resort, and Bridger Bowl.

The membership applies to top-tier, anytime passes. Tickets are valid Sunday – Friday, non-holiday, and must be used during the 2013/14 season. Sierra Resort guests are encouraged to visit http://www.sierraattahoe.com/PowderAlliance for complete list of holiday dates and resort benefits.

Spring Concert Series

This spring, Sierra-at-Tahoe Resort will host a foot-stomping, fun, energetic music series featuring live music from top regional touring music acts. Produced by OnCourse Events and sponsored by Tahoe South, the music series will take place in the new base area plaza and feature bands that will play on three select weekends in the spring. The concerts will give guests a chance to enjoy live music, après, dance, and relax after a fun day on the mountain.