Visitors to OnTheSnow.com have chosen Boston Mills, as having their "Favorite Nightlife" in the Midwest. The data period for voting was January 2011 when a Nielsen audit showed 3.4 million unique browsers logged in to the world's most visited Web portal. OnTheSnow.com is published by Mountain News Corp.
The ski resort with the top average score (on a scale of 1 to 5) in each category, and a minimum number of entries, receives the award. Visitors then ranked them in five categories: Overall Favorite, Best Nightlife, Most Family-Friendly, Best Downhill Terrain, and Best Terrain Park.
"User-generated content is a very powerful and effective way Web visitors have to communicate with each other," said Mountain News Global Managing Director Chad Dyer. "Skiers and snowboarders are relying on the word of their peers when they make resort choices."
Here is a sample of what OTS visitors wrote about Boston Mills: "Late nights are perfect for college kids and young singles. It's a huge party with huge events. The chili was too good! I ate too much and couldn't go back out." "The bars get pretty exciting during special events like the big air and late nights. Amazing food."
Boston Mills and its sister resort, Brandywine, have a lift capacity of 20,000 people an hour. The lifts are synchronized to control the number of skiers on the slopes. The vertical is 240 feet. Collectively they offer 19 runs on 79 skiable acres, and 11 chairs. Lift tickets are interchangeable and the twin areas are located just minutes apart across the valley. Night skiing is popular.