Mammoth Mountain has debuted a first of its kind art park. The park combines traditional terrain park features with artwork for a new twist on the slopes.
The resort has constructed 10 new rails and boxes along with six billboards to display the art. The 16 features will be covered with art, rather than branded with Mammoth Mountain logos. The result is an outdoor art gallery that will rotate shows throughout the season.
"It's been difficult and labor intensive to create. We custom built rails and boxes for this park," Josh Chauvet, Action Sports Brand Manager and one of the organizers for the art park project, told OnTheSnow. "They are not conventional features, but designed to display art very well. The billboards are really giant blown up pieces of art, and some rails have different art on each side."
The park is open to those who want to hit the rails, jumps, and boxes as well as those who want to ski through it to enjoy the art and read information on the artists in kiosks. "It's not real dense and not real intimidating like an normal park," explained Chauvet. The looser, more open layout of the park will allow for better viewing.
Mammoth's first show in the art park features the artwork from I AM SNOWBOARDING in a tribute to Jeff Anderson, a local artist and pro snowboarder who died in 2003. The I AM SNOWBOARDING art project used the pre-digital age work of photographers who had chronicled Anderson's exploits as the canvas for artists to paint.
Two more shows are scheduled throughout the season and curated in collaboration with AR4T and the JLA Project. "The second and third shows will feature very notable artists," Chauvet said.
The new art park is located on Round Robin run near Canyon Lodge. Mammoth is also selling a new line of soft goods, including T-shirts, built around the art displayed in the park.