European skiers planning a trip to Californian resorts can now take SWISS's non-stop flight between Zurich and San Francisco six times a week. The new service, which started June 2, runs daily except Tuesdays.

San Francisco is the gateway to the large Californian ski areas of Lake Tahoe and Mammoth Mountain.

The Airbus 340 sports a colorful "flower power" design with "San Francisco" lettering and was created to salute the city's past. The final design was a result of a contest in Switzerland.

"We are most pleased about this West Coast addition to our network, linking two vital business and leisure destinations," said SWISS CEO Harry Hohmeister.

The aircraft offers seating in economy, business, and first-class cabins. Service to San Francisco departs Zurich at 13:15 p.m., arriving at 16:30 p.m. Return service departs San Francisco at 19:25 p.m., arriving in Zurich the following day at 15:40 p.m.

San Francisco is the eighth gateway service by SWISS in North America. Others include Boston, Chicago, Los Angeles, Miami, New York, Newark, and Montreal. 

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