It's hard to find an environment where technology and social media have been adapted more fervently than snowsports. From the countless GoPro edits on Facebook to high-end location-aware apps, the worlds of tech and shred are a match made in heaven. And if you're a geek who loves snowsports, Heavenly's fourth annual intersection of snow and social, Tahoe Snowcial, is the place to be this January.
Tahoe Snowcial 2012, slated for January 19-21, is a three-day confluence of forward-thinking media professionals, marketers and skiing and snowboard enthusiasts. January 19 and 20 are slated for keynote speakers and workshops on digital media, and January 21 will be an on-snow scavenger hunt and ski day at Heavenly resort.
Heavenly's proximitiy to San Francisco means that this gathering draws a world-class panel of speakers, while still maintaining an intimate feel. Nothing breaks down barriers better than skiing or snowboarding. Yes, you'll be skiing and spending quality time with C-level execs at companies like Klout, Webtrends, Vail Resorts, foursquare and more.
OnTheSnow is proud to announce that our readers can use a speical promotional code "onthesnow" to save $100 entrance fees. You must register by Dec. 22 to take advantage of this rate.
"Once again, we expect the content coming out of this conference to be amazing, and when you consider it's set at one of the world's most beautiful ski resorts, it's really a 'can't miss' event," said John Wagnon, Heavenly's director of brand marketing. "This is the type of conference you'd expect in San Francisco, but with the added bonus of world-class skiing and snowboarding."
Speakers for January 19:
- • Joe Fernandez, CEO and co-founder, Klout
- • Hope Frank, CMO, Webtrends Porter Gale, former-CMO, Virgin America
- • Rob Katz, CEO, Vail Resorts
- • Jonathon Crowley, director of media partnerships, foursquare
Topics for January 20:
- • Creating Engagement
- • Social Media and Action Sports
- • Location-based Applications
- • Igniting Advocacy
- • The Science of Social Media
Another Snowcial tradition is helping expose up-and-coming bands, and this year is no exception. Young The Giant has signed on to headline the Saturday, January 21, 2012 entertainment lineup. Chart-toppers in both the U.S. and Canada and a sensation on YouTube, this is a live show not to be missed.
TO GET THE SPEICAL ONTHESNOW DISCOUT:
- Visit Tahoe Snowcial
- Register with the discount code: "onthesnow"
- This will give them $100 off the rate.
- **Early-Bird rate ends on Dec 22.