Snow Creek News & Deals


Peak Resorts Moves East

By Mike Terrell on February 20, 2007

Peak Resorts, the Missouri-based company that operates six Heartland ski areas – two in Missouri, Snow Creek and Hidden Valley, Paoli Peaks in Indiana and three in Ohio, Mad River Mountain, Brandywine and Boston Mills – had often been referred to as the American Ski Company of the Midwest. Slowly they’ve been moving east acquiring a couple of ski areas in Pennsylvania and New Hampshire, and now word comes that Peak is buying American Ski Company resorts Mount Snow in New Hampshire and Attitash in Vermont.

Little did we realize that Tim Boyd, the man behind Peak Resorts, would someday buy a couple of ACS major Eastern holdings when we called Peak the Midwest version of ACS. The sale includes the Grand Summit hotels at both locations. Boyd said both Mount Snow and Attitash will fit nicely into the company's stable of smaller ski areas. Peak's niche has been ski areas with an emphasis on day skiers as opposed to destination resorts, and it’s obviously worked well. In the past all Peak Resorts’ season pass holders have gotten a 50 percent reduction on lift tickets when they visit any other Peak resort. That will be a nice plus for Heartland skiers heading east for a snowsports vacation.

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