January Midweek Madness kicks off early next month with a plethora of deals at Mammoth Mountain. On Tuesdays, Wednesdays and Thursdays from Jan. 8-31, skiers and snowboarders can get reduced rate lift tickets, which when purchased at least three days in advance are only $55 ($39 for kids and seniors). There also will be special prices on ski and snowboard demo and rental packages, group lessons, food and lodging throughout the month. For more about Midweek Madness, call 800-626-6684.